5 Ways to Market your eBook on Google Plus

5 Ways to Market your eBook on Google Plus

In the realm of social media, Google+ has been the black sheep. Built by Google with the intent to meet and surpass Facebook, it has been “disparaged and shunned by much of the public.” The Google Plus network is primarily trafficked by professionals and individuals interested in networking or specific interests. Despite it not reaching the fame of Facebook and LinkedIn, it is still a good platform from which to market an e-book if you know how to use it. Continue reading “5 Ways to Market your eBook on Google Plus”

Why Be a Copywriter?

Why Be a Copywriter?

Copywriting is one of the fastest growing online industries. Filling the shoes of a copywriter comes with an amount of freedom that cannot be found elsewhere. The vast majority of copywriters are freelance; they work from the comfort of home, manage their own time, and have the freedom to ghostwrite and produce their own by-line. For the talented and smart writing professional, there has never been a better time to be a copywriter. Continue reading “Why Be a Copywriter?”

Using Social Media to Market an eBook

Using Social Media to Market an eBook

Marketing your product is a tough job. And it’s even harder for artists, who are more suited to a free form, intuitive work style. How is such an individual – a writer, perhaps – who is used to less than conventional ways of doing things to sit down and focus on a strategy for showcasing their work to the masses when all they want to do is move on to the next project (or take a well-deserved respite)? Continue reading “Using Social Media to Market an eBook”

Pricing Your eBook: How Much Should I Charge?

Pricing Your eBook: How Much Should I Charge?

Writing a book is hard work. It doesn’t matter how much you love the craft; the process of brainstorming, writing, polishing, and publishing is tough. It’s even harder as an independent author because you and you alone are taking on the responsibilities of author, publisher, and marketer. And one of the toughest decisions you’ll face is how much to charge for your e-book. Continue reading “Pricing Your eBook: How Much Should I Charge?”

5 Reasons Every Independent Author Should Have a Website

5 Reasons Every Independent Author Should Have a Website

In our ongoing content creation series, we’ve covered the basics of planning a content strategy in detail. You’ve probably noticed that unlike many of the copywriting agencies on the Internet, we’ve touched on how each element of content creation applies in principle to independent authors. One of the questions we often hear is, “Why should I [as an indie author] care about a content strategy and content marketing?” Our answer is simple, “Because every independent author should have a website.” Continue reading “5 Reasons Every Independent Author Should Have a Website”

Fiction Writing: Jumpstarting Your Creativity

Fiction Writing: Jumpstarting Your Creativity

Fiction writing is hard work. Depending on your approach, it can be harder than non-fiction in numerous respects. It takes effort, planning, and dedication. It requires a thick skin. But most of all, it demands creativity and passion. Yet, even the most creative and passionate amongst us can run into troubles from writer’s block to the stall of procrastination. So, just how can we humble authors jumpstart our creativity? Continue reading “Fiction Writing: Jumpstarting Your Creativity”