Twitter – it’s one of those marketing tools most people don’t utilize because it can be such a pain in the butt. From character limits to the seeming flood of spam users who follow just to get followed or advertise some product you have absolutely no interest in, it’s no wonder most indie authors shrug their shoulders and walk away. Who has time for that? Continue reading “5 Ways to Market an eBook on Twitter”
In the marathon to promote your e-book, is Facebook a tool you intend to use? Before you answer, and before we discuss five ways to market your e-book on Facebook, let’s talk fact. According to Mashable, Facebook is the most popular social network for all ages. Unlike other social media networks, it knows no generation limit. Millions of potential readers frequent Facebook every day, and this trend is still active. Continue reading “5 Ways to Market your eBook on Facebook”
One of the most frequently asked questions by new independent authors is, should I copyright my book before publishing it? It’s a relevant and important question because the last thing an author wants is their creative work being ripped off and pawned as someone else’s. But just when is the time to copyright your writing? Should you buy your own ISBNs, or stick to publishing via platforms dealing with them? Do ISBNs even hold weight? Continue reading “When to Copyright Your eBook”
Marketing your product is a tough job. And it’s even harder for artists, who are more suited to a free form, intuitive work style. How is such an individual – a writer, perhaps – who is used to less than conventional ways of doing things to sit down and focus on a strategy for showcasing their work to the masses when all they want to do is move on to the next project (or take a well-deserved respite)? Continue reading “Using Social Media to Market an eBook”
Content curation; what is it? It can be vital to the success of your brand, business, or even for indie authors who are hard up for subjects to present on their social media platforms. But what is it? How can you use it? What’s on the need to know list? Continue reading “What is Content Curation?”
I’m going to be honest. I wrote the title for this blog and then promptly fell asleep. It was seven in the morning, and I’d been up all night, plagued with a battery of thought as writers often are, and I was exhausted. I wrote this title, ready to invite you back into my geekside virtual office with a question: do you know what sells? Continue reading “Inner Geek: Finding Inspiration”
Authors and writers are one and the same, are they not? After all, your favorite author is the genius writer of your favorite novel, right? You may be surprised to learn that some professionals dislike being labeled a writer because they are, in fact, the author of a literary work. Confused? Let us help. Continue reading “Author vs. Writer”
Writing a book is hard work. It doesn’t matter how much you love the craft; the process of brainstorming, writing, polishing, and publishing is tough. It’s even harder as an independent author because you and you alone are taking on the responsibilities of author, publisher, and marketer. And one of the toughest decisions you’ll face is how much to charge for your e-book. Continue reading “Pricing Your eBook: How Much Should I Charge?”
In our ongoing content creation series, we’ve covered the basics of planning a content strategy in detail. You’ve probably noticed that unlike many of the copywriting agencies on the Internet, we’ve touched on how each element of content creation applies in principle to independent authors. One of the questions we often hear is, “Why should I [as an indie author] care about a content strategy and content marketing?” Our answer is simple, “Because every independent author should have a website.” Continue reading “5 Reasons Every Independent Author Should Have a Website”
Fiction writing is hard work. Depending on your approach, it can be harder than non-fiction in numerous respects. It takes effort, planning, and dedication. It requires a thick skin. But most of all, it demands creativity and passion. Yet, even the most creative and passionate amongst us can run into troubles from writer’s block to the stall of procrastination. So, just how can we humble authors jumpstart our creativity? Continue reading “Fiction Writing: Jumpstarting Your Creativity”
AnitaLovett.com 