Copywriting 101: How to Write For the Web

Copywriting 101: How to Write For the Web

The Internet is one of the fasted growing mediums for publication currently known to mankind. Opportunities to publish blogs, articles, documents, e-books and copy for content marketing purposes are huge. Thanks to the World Wide Web, there is a place for every kind of writer, whether they are a copywriter, technical writer, creative writer, fiction writer or something in between. But do we need to write a certain way for cyber publication? Continue reading “Copywriting 101: How to Write For the Web”

Fiction Writing: Creating the Perfect Hero

Fiction Writing: Creating the Perfect Hero

Fiction writing smolders down to the basic concept of good versus evil. A good story will include a hero and a villain duking it out in a twisted plot designed to keep the reader on their toes. The really good stories—the ones we can’t put down—are home to unlikely and flawed heroes, i.e. the perfect hero. But how do we as writers and authors create the perfect hero? Is there a formula? Or do they just magically spring into existence on the page? Continue reading “Fiction Writing: Creating the Perfect Hero”

20 Tips for Maintaining Your Writing Focus

20 Tips for Maintaining Your Writing Focus

Writers come in all shapes and sizes. Some write for a living as freelance writers. Others wear a writer’s hat while in college or university. Still more slip into a writer’s shoes as they prep presentations and communications at work. Whether you’ve been writing for six months or six years, you no doubt agree that when you’re in the zone, you’re in the zone. But if you lose your focus you’ll spend hours staring at a blank screen, eyes watering as your deadline looms. Continue reading “20 Tips for Maintaining Your Writing Focus”