5 Tips for Instantly Gripping Copy

What’s the secret to creating instantly gripping and useful copy?

Engage or Die

Gripping copy engages. It spurs the reader to action and leaves an impression. It connects. If your words fail, your content flatlines.

The Internet is ripe with opportunities for entrepreneurs and they understand the value of content marketing. They know it’s not a get rich quick scheme guaranteed to produce immediate results. It’s evergreen. And just like an evergreen plant, it takes time to nurture and grow.

Words create content, and they have to connect with readers. Who chooses words? Often a copywriter or a wordsmith. Whether you’re a writer ready to up your game or a business owner looking to hire the right expert, there’s something crucial you must understand… Continue reading “5 Tips for Instantly Gripping Copy”

National Proofreading Day: 10 Tips to Proof It Up!

Did you know it’s National Proofreading Day?

That’s right, folks! It’s officially March 8, 2017, and that little ‘ol eight makes it National Proofreading Day. To celebrate today’s dedication to error-free writing, I thought I’d share my top 10 tips for exceptional proofreading. Continue reading “National Proofreading Day: 10 Tips to Proof It Up!”

20 Tips for Creating Compelling Copy

20 Tips for Creating Compelling Copy

So you have a website. Perhaps it’s a personal blog. Perhaps it’s a page for your product or service. Maybe you’re trying to build an audience for something big. At this stage in your content creation journey, I’m sure your biggest question is, “How the hell am I supposed to get people to read my copy?”

Creating compelling copy for your website or blog is no small feat. However, it can be done. And perhaps it’ll be easier than you think! So buckle in and hang tight because we’re going to bring you not five, not 10, not even 15…but 20 tips for creating compelling copy! Continue reading “20 Tips for Creating Compelling Copy”