Copywriting 101: How to Write For the Web

Copywriting 101: How to Write For the Web

The Internet is one of the fasted growing mediums for publication currently known to mankind. Opportunities to publish blogs, articles, documents, e-books and copy for content marketing purposes are huge. Thanks to the World Wide Web, there is a place for every kind of writer, whether they are a copywriter, technical writer, creative writer, fiction writer or something in between. But do we need to write a certain way for cyber publication? Continue reading “Copywriting 101: How to Write For the Web”

Fiction Writing: Creating the Perfect Hero

Fiction Writing: Creating the Perfect Hero

Fiction writing smolders down to the basic concept of good versus evil. A good story will include a hero and a villain duking it out in a twisted plot designed to keep the reader on their toes. The really good stories—the ones we can’t put down—are home to unlikely and flawed heroes, i.e. the perfect hero. But how do we as writers and authors create the perfect hero? Is there a formula? Or do they just magically spring into existence on the page? Continue reading “Fiction Writing: Creating the Perfect Hero”

Long Live Sherlock Holmes

Long Live Sherlock Holmes

Sherlock Holmes is perhaps the most famous literary detective in history. In recent years, we’ve seen a smorgasbord of reincarnations from the dramatic Team Downey productions of Sherlock Holmes and Sherlock Holmes: A Game of Shadows to the BBC’s Sherlock. And let’s not forget the newest face set to grace the extraordinary detective in 2015, Ian McKellen. Recently, the legendary character and his adventures came under fire in a copyright dispute, which has left the ingenious literary masterpiece mostly in the public domain. Continue reading “Long Live Sherlock Holmes”