How to Use Grammarly

Whether you’re a writer or editor, a little help with proofing is always welcome. Most word processing programs, like Microsoft Word and WordPerfect, come with basic proofreading capabilities. But what if you had access to smarter software? Would you use it? And what if you could use it for free? We’d like to introduce you to a smart software that’s been making our lives easier since 2010. It’s called Grammarly. Continue reading “How to Use Grammarly”

20 Tips for Creating Compelling Copy

20 Tips for Creating Compelling Copy

So you have a website. Perhaps it’s a personal blog. Perhaps it’s a page for your product or service. Maybe you’re trying to build an audience for something big. At this stage in your content creation journey, I’m sure your biggest question is, “How the hell am I supposed to get people to read my copy?”

Creating compelling copy for your website or blog is no small feat. However, it can be done. And perhaps it’ll be easier than you think! So buckle in and hang tight because we’re going to bring you not five, not 10, not even 15…but 20 tips for creating compelling copy! Continue reading “20 Tips for Creating Compelling Copy”

Inner Geek: Finding Inspiration

Inner Geek: Finding Inspiration

I’m going to be honest. I wrote the title for this blog and then promptly fell asleep. It was seven in the morning, and I’d been up all night, plagued with a battery of thought as writers often are, and I was exhausted. I wrote this title, ready to invite you back into my geekside virtual office with a question: do you know what sells? Continue reading “Inner Geek: Finding Inspiration”

What is Copywriting?

What Is Copywriting?

Copywriting is a word all too often confused with copyrighting. We see inquiries where a potential client would like more information about our copywriting services, but somehow the word copyrighting gets into the mix. A sizeable chasm spans the rift between the act of copywriting and copyrighting. Just what is copywriting and how does it differ from copyrighting? Let’s find out! Continue reading “What Is Copywriting?”

Editing vs. Proofreading

Editing vs. Proofreading

In today’s world, we often interchange words with similar meanings. As time slips by, the distinctions between these words begin to vanish. One such example is that of the terms “proofreading” and “editing.”

These two words are interchanged so often that we find many thinking editing services are merely proofreading services. So, is there really a difference between editing and proofreading? Continue reading “Editing vs. Proofreading”

Fiction Writing: Jumpstarting Your Creativity

Fiction Writing: Jumpstarting Your Creativity

Fiction writing is hard work. Depending on your approach, it can be harder than non-fiction in numerous respects. It takes effort, planning, and dedication. It requires a thick skin. But most of all, it demands creativity and passion. Yet, even the most creative and passionate amongst us can run into troubles from writer’s block to the stall of procrastination. So, just how can we humble authors jumpstart our creativity? Continue reading “Fiction Writing: Jumpstarting Your Creativity”

How to Tell a Great Story

How to Tell a Great Story

Storytelling is one of the most important elements of writing. It doesn’t matter if you’re an independent author writing fiction, a copywriter creating content for a business or a student writing a paper for school. Knowing how to tell a great story can make the difference between capturing and losing your audience. Continue reading “How to Tell a Great Story”